Ching Yee Lee-Battleground Set
At Design Interviews
Interview with CHING YEE LEE : Frank Scott: What is the main principle, idea and inspiration behind your design?. CHING YEE LEE : Every time before doing my design, I will spend few days in understand the concept of the project. First impression is very important for me, if the design can't make surprise for me and it would not happen to audience too. .Frank Scott: What has been your main focus in designing this work? Especially what did you want to achieve?. CHING YEE LEE : Attract people surrounding to find out the things happening inside the cube and paying attention to ongoing show in Television. .Frank Scott: What are your future plans for this award winning design?. CHING YEE LEE : Guideline to achieve better result in future. .Frank Scott: How long did it take you to design this particular concept?. CHING YEE LEE : I have spent 1 week time in exploring the whole show concept/ idea and the achievement client wanted through audience. 1 week to survey the material and technical drawing. 1week to construct, and 1 day setup at venue. .Frank Scott: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?. CHING YEE LEE : Inspiration through client/program requirement. .Frank Scott: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?. CHING YEE LEE : This design is specially for "Battleground" program that have broadcast in ASTRO, Malaysia. .Frank Scott: What made you design this particular type of work?. CHING YEE LEE : Base on the program/client needs. .Frank Scott: Where there any other designs and/or designers that helped the influence the design of your work?. CHING YEE LEE : Joke box that have influence me doing this design .Frank Scott: Who is the target customer for his design?. CHING YEE LEE : Audience from age 3-80 .Frank Scott: What sets this design apart from other similar or resembling concepts?. CHING YEE LEE : The material and the Function of the design .Frank Scott: How did you come up with the name for this design? What does it mean?. CHING YEE LEE : “Thinking out of the box” which bring the meaning of think differently unconventionally or from a new perspective .Frank Scott: Which design tools did you use when you were working on this project?. CHING YEE LEE : Sketchup and AutoDesk .Frank Scott: What is the most unique aspect of your design?. CHING YEE LEE : Built a giant metal cube at center of shopping malls. .Frank Scott: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?. CHING YEE LEE : Set contractor/buidler. Yes from the construction part. .Frank Scott: What is the role of technology in this particular design?. CHING YEE LEE : attention for every audience. .Frank Scott: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?. CHING YEE LEE : When doing this design i have to include wheatear survey(as Malaysia is a rain forest country). Materials have to be waterproof. Must be cold and bright enough for contestant who having competition inside. .Frank Scott: What are some of the challenges you faced during the design/realization of your concept?. CHING YEE LEE : i having some technical issued during the design, as the venue is small and limitation on the design weight. .Frank Scott: How did you decide to submit your design to an international design competition?. CHING YEE LEE : my supervisor have advised me to summit this design for competition. .Frank Scott: What did you learn or how did you improve yourself during the designing of this work?. CHING YEE LEE : i have more techincal knowledge in construction. And i know that nothing is impossible when you really wanted to make it happen. .
Ching Yee Lee-Battleground Set Images: