By Polar
By Polar is a short animation created for the winter of 2020. The story was inspired by a 2019 news report about a hungry and exhausted young polar bear seen wandering in the suburbs of the Siberian industrial city of Norilsk, hundreds of miles from its usual habitat. The animation focuses on the atmosphere and the mood of each scene, and music is used in place of spoken dialogue. All graphic elements were first illustrated on a tablet and a computer, then animated. By Polar recalls that some creatures are neglected in good and in harsh times.
By Polar Animation by Fong Lok Kee Rocky was recognized as a grand example of communication design by the A' Design Awards. By Polar Animation won the Bronze A' Design Award in Movie, Video and Animation Design in 2021. The A' Movie, Video and Animation Design Award is a highly prestigious international design accolade which honors excellent design of feature films, short films, documentaries, animations, music videos, experimental films, commercials, trailers and more.
