Pepsi Mom Handworks
Pepsi Mom Handworks is a limited edition packaging series for beverage cans. The series celebrates a collaboration between PepsiCo and the Mom Handworks Cooperative Program of the China Women's Development Foundation. The partnership began as part of the 2019 Bring Happiness Home Chinese New Year campaign. Three collectible cans present Chinese cultural heritage through three different regional embroidery styles. The design promotes the work of the cooperative program and reflects a commitment to local relevance.
Pepsi Mom Handworks Beverage by PepsiCo Design and Innovation was highlighted as a grand representation of communication design by the A' Design Award & Competition. Pepsi Mom Handworks Beverage received the Silver A' Design Award in Packaging Design in 2021. The A' Packaging Design Award is a highly prestigious international design prize that rewards superior design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
