Tianyoude Private House Wine
Tianyoude Private House Wine is a packaging design for highland barley liquor. The design uses three representative animals of the plateau as anthropomorphic illustrations. The Tibetan antelope, with a docile nature and a sensitive sense of taste, is shown as the winemaker. The brown bear, with a strong body, is shown mixing the materials. The wild yak, a typical alpine animal, completes the group. The outer box takes the form of a gift box and is made of environmentally friendly special paper. Hot stamping and printing reflect the plateau ecology.
Tianyoude Private House Wine Liquor by Design Department-Saturn Team has been recognized as a creative example of communication design by the A' Design Award. Tianyoude Private House Wine Liquor was awarded the Bronze A' Design Award in Packaging Design in 2021. The A' Packaging Design Award is a juried, academic and highly prestigious design recognition program that honors exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
