Linhu Queshe Green Tea
Linhu Queshe Green Tea is a packaging design for a green tea grown in Yibin, Sichuan Province, China, a region known for bamboo. The container is shaped like a bamboo segment to reflect the culture of the place of origin. The packaging is made of aluminum and is light, with a soft color. The form differs from traditional Chinese tea packaging and is simple to use. The compact shape saves space and reduces transport costs. Several containers can be stacked on the shelf, creating a display that recalls a bamboo forest. Each container measures 47 by 47 by 65 millimeters.
Linhu Queshe Green Tea Tea Packaging by Xianfeng Wu has been selected as an exceptional representation of communication design by the A' Design Awards. Linhu Queshe Green Tea Tea Packaging won the Silver A' Design Award in Packaging Design in 2021. The A' Packaging Design Award is an international, juried, academic and meritocratic design recognition program that rewards outstanding design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
