Future of Banking
Ms. Wu created this video for Julius Baer to explain the working method of their new digital product for their potential investor. From concepting, storyboard, style frames design to animation, she figured out how to visualize the difference between heavy workflow, digitalization and new era. She added visual metaphors to increase uniqueness. Creative thinking and techniques were utilized to create a video with a clear story narrative and visual attractions. This video showed the beautiful future the new digital product will bring.
Future of Banking Explanatory Motion Graphics by Mengchao Wu has been selected as a creative illustration of communication design by the A' Design Award. Future of Banking Explanatory Motion Graphics won the Silver A' Design Award in Movie, Video and Animation Design in 2022. The A' Movie, Video and Animation Design Award is a highly prestigious international design award which recognizes exceptional design of feature films, short films, documentaries, animations, music videos, experimental films, commercials, trailers and more.
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