Voila Cool Stuff
This is a series of packages for 9 ice cream flavor designs, united under one emblematic logo, in which the designer remodels the presentation of ice cream. He created a new theme through which he reimagines the different flavors in the form of symbolic fruits and nectar patterns, original typography, and also relevant fresh colors that accentuate the design elements. The design simply recreates the concept of taste through the tongue icon used in all the range and evokes a different way of sensing it.
Voila Cool Stuff Ice Cream Packaging by BOLD Branding was featured as an exceptional representation of communication design by the A' Design Awards. Voila Cool Stuff Ice Cream Packaging was awarded the Iron A' Design Award in Packaging Design in 2022. The A' Packaging Design Award is an international, juried, academic and meritocratic design accolade which honors exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
