Ecommuni Brochure
Ecommuni Brochure is a service design that lets exhibition visitors create personalized brochures. Visitors select exhibits during the exhibition by tapping NFC stickers placed beside the products. The selected items are gathered in a digital brochure that can be edited in an application, including layout changes, labels and small icons. The cover is generated from the viewing route. The brochure is printed on paper only when the visitor leaves. Paper waste is reduced and the collected data supports the exhibition industry.
Ecommuni Brochure Exhibition Experience Service Design by Yucheng Yang was recognized as a creative representation of service design by the A' Design Awards. Ecommuni Brochure Exhibition Experience Service Design was awarded the Iron A' Design Award in Meta, Strategic and Service Design in 2023. The A' Meta, Strategic and Service Design Award is an international, juried, academic and meritocratic design award that rewards outstanding design of design strategy, design management, service design, franchising design, strategic design, service blueprints, prototypes, touchpoints and more.
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