Neev
In this design, which is named with musical techniques, it is tried to harmonize the illustrations on the package with the name of each product. The illustrations are drawn in a simple way with a beautiful technique and various colors according to the taste of each ice cream. In the design of this packaging, an interaction between music and ice cream flavors has been created. The purpose of this packaging is to combine the different feelings of listening to music and eating ice cream. So you might want to experience it and listen to a piece of music with the same theme while eating ice cream.
Neev Ice Cream Package by Mohsen Koofiani has been recognized as an innovative representation of communication design by the A' Design Award. Neev Ice Cream Package won the Iron A' Design Award in Packaging Design in 2024. The A' Packaging Design Award is an international, meritocratic, just and fair design accolade which rewards superior design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
