Food Into Opportunities
Food Into Opportunities is a recipe book created to help households reduce food waste. The book is addressed to women aged 30 to 60. A hybrid format combines the printed book with digital content shared on social media platforms. The first edition focuses on fruits and vegetables and explains how to use them at different stages of ripeness. Storage advice and seasonal recipes support the full use of each ingredient. The standard letter size, hardcover binding and sewn pages suit frequent use in the kitchen.
Food Into Opportunities Recipe Book by Udem Universidad de Monterrey was highlighted as an innovative illustration of communication design by the A' Design Award. Food Into Opportunities Recipe Book won the Bronze A' Design Award in Social Design in 2025. The A' Social Design Award is a highly prestigious, international, juried design competition which honors outstanding design of community projects, social campaigns, public installations, educational programs, sustainable initiatives, healthcare solutions, inclusive design, cultural interactions and more.
