Lazord
The encompasses simple logo, stationery, coffee cup, and extends to broader brand identity programmes that include interior design detail. These effectively play with colour, form and type, and work in high quality material detail and finishes. Lazard concept built on the meaning of the Lapis Lazuli stone, also known as “Lazard” in Arabic. As the namesake of the stone, known throughout Arab history representing wisdom and truth and sustaining the powerful royal blue color, Lazard Café is a majestic concept specially designed to bring Oman's Arabic taste.
Lazord Cafe by Shadi Al Hroub was selected as an exceptional representation of communication design by the A' Design Awards. Lazord Cafe earned the Iron A' Design Award in Packaging Design in 2020. The A' Packaging Design Award is a juried, academic and highly prestigious design prize that honors exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
