A Design Magazine

A Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Functional Beverages

Discover 3 award-winning designs tagged Functional Beverages on A Design Magazine.

Alienergy Energy Drink Functional Beverages

Alienergy Energy Drink

Alienergy is packaging for a sugar free energy drink. The design uses a slim aluminium can measuring 58 mm in width, 58 mm in depth and 142 mm in height, holding 330 ml. Aluminium was chosen because it can be recycled and repurposed efficiently. An alien figure, drawn as an extension of the brand logo, forms the main graphic and is repeated across the product line. A clean colour palette, straight lines, geometric shapes and metallic accents give the can a strong shelf presence. The information hierarchy highlights the sugar free formula.

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Damowang Taurine Energy Drink Functional Beverages

Damowang Taurine Energy Drink

DamoWang Taurine Energy Drink is a functional beverage presented in a 250 millilitre iron can. The can measures 65.6 by 91.8 millimetres and is made with high gloss transparent printing on metal. The artwork shows a figure inspired by Chiyou, a warrior of Chinese mythology, together with a thumbs up gesture that suggests strength and confidence. The drink contains ginseng and Chinese wolfberry, traditional herbs used to restore vitality. The familiar metal can is easy to hold and cools quickly.

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Alienergy Electrolyte Water Functional Beverages

Alienergy Electrolyte Water

Alienergy Electrolyte Water is a packaging design for a sugar free and calorie free functional beverage. The bottle has a straight form with clean cut edges, giving a modern and sporty appearance. The label is made of a semi transparent material that reveals the clear liquid inside and expresses the hydrating character of the drink. Wide areas of negative space and a limited set of colors convey a minimalist and pure concept. The label material is OPS, a recyclable substitute for PVC. The beverage itself contains no food coloring.

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