A Design Magazine

A Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Discover 1029 award-winning designs tagged Packaging on A Design Magazine.

Dream Of The Blue Packaging

Dream Of The Blue

Dream Of The Blue is a bottle package designed for a premium Chinese baijiu. The bottle keeps the classic brand silhouette and adds an armor motif drawn from the film Investiture of the Gods, with finely carved ancient patterns across the surface. The entire bottle, including the armor relief, is formed as a single piece of glass through a one-piece molding process, which keeps production costs low. The front emblem is made from recycled aluminum. The package measures 105 by 105 by 308 millimeters.

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By Beth Collagen Supplement Packaging

By Beth

The agency was commissioned to create a visual identity system and packaging design, including a bespoke vessel for this luxury atelier. Where possible all materials were selected based on their environmental credentials, ranging from the use of post-consumer waste, FSC papers and soy-based inks. The packaging uses a colour palette of dark green and light pastel hues, high quality materials, structures and subtle print finishes to create a tangible sense of both luxury and prestige.

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Lineage de La Foliole Packaging

Lineage de La Foliole

Lineage de La Foliole is a packaging design for Pu'er tea essence. Pu'er tea normally requires up to nine manual steps, while the tea essence allows the taste to be enjoyed through a faster extraction method. The packaging carries a tea leaf shaped icon with a granular texture, which refers to the extraction of the essence from large Pu'er leaves. Chinese characters in the Song Ti font are arranged in different forms to give a classical tone. Lines and selected elements are gold stamped, and the illustrations are framed in gold.

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Gujinggongjiu Liquor Packaging

Gujinggongjiu

Gujinggongjiu is a packaging design created for a Chinese liquor. The design presents the traditional dragon totem in a digital visual style. The heavy lines and complex curves of the classic dragon form are simplified into a modern shape. The box opens from the left and right sides, revealing the pattern in several layers. Luminous ink printing is applied, so the dragon pattern remains visible in a dark environment. The package measures 150 mm in width, 110 mm in depth and 280 mm in height. The intent is a fresh visual experience and a younger brand image.

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Global Keepsake Packaging

Global Keepsake

Global Keepsake is a packaging design created for solar powered portable power stations. The structure, materials, and cost of the original package remain unchanged. Original illustrations of global landmarks add a cultural narrative and collectible value. The flip top can be torn off and reused as bookmarks and as a do it yourself album, so the package can be kept after unboxing. Printing uses soy based ink and standard offset processes. The modular illustration system can be scaled across a product series, extending the life of packaging that is usually discarded.

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The Pompadour Packaging

The Pompadour

The Pompadour is a fragrance packaging design inspired by the classic English barbershop. The outer box uses a checkered pattern drawn from barbershop floors, and the leather box opens in a way that recalls sitting in a barber chair. The bottle is a clear glass cylinder with vertical grooves, and a red, white and blue helix rotates as the bottle is unscrewed. A printed sheet in a serif font presents product information in the style of an old newspaper. The bottle holds a refillable capsule, and the outer packaging is made of recyclable materials.

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Power Trail Multifunctional Packaging

Power Trail

Power Trail is a folding carton package designed to be reused after unboxing. The carton opens in a guided sequence, and printed graphics lead the user through each step. Punch-out components are removed directly from the board and turned into a shared activity. No extra materials or secondary assembly are needed for the transformation. Production uses standard methods, including offset printing, precise die-cutting and controlled creasing. The design extends the useful life of the package and helps reduce early disposal.

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The Seven Moons Gift Box Packaging

The Seven Moons

The Seven Moons is a gift box packaging for a seven flavor pet food variety pack. The circle is the core visual element, seen in the round cans, the melting moon illustration and the moonlit night color palette. The outer box and belly band are made from recyclable paper with a matte film finish that softens glare. Seven food grade aluminum cans are held inside, each printed with a realistic flavor illustration by four color offset printing. The detachable belly band holds an insert card shaped like the moon, which can be kept as a festive keepsake.

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XinJiHao Puer Tea Packaging

XinJiHao Puer

In the process of taking out the ten-year-old tea cake stored in the internal dry warehouse, consumers open the tea box from the golden cross line, as if opening the golden age of ten years. The mountain pattern in the outer box and the three-dimensional mountain sculpture in the inner pot represent the mountain that the tea passed through in the process of transportation and the mountain that gave birth to the tea respectively, making the ancient Pu'er tea a container with unique memory.

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Royal Enclosure 1619 Packaging Design

Royal Enclosure 1619

Royal Enclosure 1619 is a wooden gift box created for deer antler slices, a traditional Chinese tonic. A metal dragon seal rests on the lid and serves as the key. The magnetic dragon head must be lifted before the wooden box can be opened to the left and right. The base of the dragon head is engraved with the brand logo and can be used as a stamp. Royal motifs are presented through modern graphic design and recall the imperial hunting ground of the Qing Dynasty. The opening sequence gives the package a sense of ritual.

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A Moment of Joy Liquor Packaging

A Moment of Joy

A Moment of Joy is a liquor packaging design inspired by the plum blossom, a symbol of resilience and subtlety. The bottle is made of transparent glass, formed by a high-temperature one-piece molding process that creates smooth and continuous curved surfaces. The cap is made of the same material and takes a plum blossom shape that extends the bottle form. The transparent body reveals the liquid inside and refracts light and shadow. The outer box uses eco-friendly paper with subtle embossing. The minimalist form joins Eastern imagery with modern design.

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Xi Jiu Hanmi Liquor Packaging

Xi Jiu Hanmi

Xi Jiu Hanmi is a packaging design for a Chinese liquor. The bottle uses an octagonal structure instead of the common round bottle. The cap shape is drawn from a Han dynasty palace tower, and the body refers to a Shuang Mao jade ornament. The bottle shoulder carries illustrations of four sacred animals: the azure dragon, the white tiger, the vermilion bird and the black tortoise. The bottle is made of high grade matte sprayed glass. The box is embossed and hot stamped in black, gold and dark red. The design reflects Han dynasty court culture.

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