Brand Identity

Discover 98 award-winning designs tagged Brand Identity on A Design Magazine.

Brand: Dip Mad Design Type: Brand Identity Category: Graphic

Arch Avery

Arch Avery is a brand identity created for a skincare tool brand. The logo combines bold typography with a slanted serif, and the two letter A forms are shaped to look as sharp as needle tips. Orange is used as the main colour to express a proactive approach to skin care. The identity is applied to paper box packaging with embossing and debossing. A triangular aluminium alloy holder is also part of the design and is sculpted with CNC technology. The holder keeps the titanium blackhead remover upright and protects its 0.2mm needle tip.

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Brand: Guangzhou Ace Design Type: Brand Identity Category: Advertising

Sinochem Charging Station

Sinopec Charging Station is a brand identity system created for electric vehicle charging stations. The logo is inspired by a peony motif and turns the growth sequence of petal, leaf and vine into the silhouette of a charging plug. A blue to green gradient links the established corporate palette to renewable energy. The simplified shape stays legible from a distance of up to 50 meters. Leaf and vine forms are reused as ground markings that guide visitors. The system covers signage, digital interfaces, charger design and printed materials.

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Brand: Yi Chun Lin Design Type: Brand Identity Category: Graphic

Tra Due

Tra Due is a brand identity for a wine bar based on the Italian aperitivo tradition. The identity is built around the hours between 6 and 8 PM, when guests gather before dinner. A set of marks inspired by European maker's marks and hallmark systems represents shared moments within that timeframe. The main mark is placed between the two parts of the name to express balance and exchange. Each mark follows a modular grid with consistent proportions, allowing clear use on menus, coasters, labels, signage, and embossed surfaces.

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Brand: 山田太樹 Design Type: Brand Identity Category: Graphic

Roofarm Rebranding

This project is a rebranding initiative accompanying Roofarm's business expansion. The company has grown from urban rooftop agriculture and is now expanding into large scale rural farming alongside its urban operations. At this stage, the corporate vision was redefined as Reinventing Agriculture to Sustain the World's Food Supply. This vision was translated into a circuit inspired identity that expresses agriculture as infrastructure. The identity features two interconnected forms that symbolize the relationship between urban and rural systems.

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Brand: Cansu Dagbagli Ferreira Design Type: Brand Identity Category: Graphic

Prepd

Prepd is an innovative food delivery platform that transforms digital influencer recipes into professionally prepared meals. Its identity centers on a bold, modern aesthetic designed to disrupt the food tech space. Featuring a clever logotype with a negative space frying pan and a high contrast Green and Lime palette, the brand celebrates the link between creators and consumers. Through expressive, human-first photography and clean geometry, Prepd turns the act of scrolling into a tangible, high quality dining experience.

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Brand: Seraphina Sol Design Type: Brand Identity Category: Graphic

Adagio

Adagio is a luxury bean to bar chocolate brand identity built around sustainable cultivation and ingredient origin. Hand drawn botanical illustrations and numeric timelines show how cacao, mint, and citrus develop over time, turning the visual system into a guide to farming practices and seasonal cycles. Gold foil details and refined typography convey craftsmanship and quality, while the modular three box format creates a coherent identity that connects flavor, brand experience, and the land behind each harvest.

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Brand: Cansu Dagbagli Ferreira Design Type: Brand Identity Category: Advertising

Sprouties

Sprouties is a farm to cat grass brand, which has a delivery model centered on nutrient density and supply chain transparency. It is the first brand to offer fresh, gourmet cat grass in the Uae. Moving away from traditional pet industry cliches, the visual identity uses a Natural Luxury concept, blending deep greens with refined creams with a custom logotype. A cat icon is hidden in the i letter. The project centerpiece is its dual purpose packaging: a perforated structural sleeve that transforms into a minimalist decorative object for modern interiors once unboxed.

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Brand: BI-CHENG ZHONG Design Type: Brand Identity Category: Graphic

Lao Huotang

Lao Huo Tang is a brand identity for a hot pot restaurant in Taiwan. The logo shows a cast iron pot held by a single hand, with a rising steam line that suggests slow simmering. The Chinese characters are drawn with flame shaped brushstrokes and paired with modern typography. The palette layers boiling red, orange red, brick red and warm beige, guiding the eye from stove to table. White is used for the logo and lettering to improve clarity. The identity is applied to signage, menus, business cards and printed materials.

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Brand: Xuguang Zhu Design Type: Brand Identity Category: Graphic

Zuojiang Huashan Day

Zuojiang Huashan Day is a brand identity created for a cultural event that presents Huashan rock art, a World Heritage site in Guangxi, China. The identity combines motifs from the 2000 year old carvings with contemporary graphic design. Frog-shaped figures and bronze drum patterns form a coherent visual system, and the pinyin for Huashan is styled to recall cliff carving textures. Printed items include posters, paper bags, business cards, a rock art directory and silicone wristbands. The aim is to make the heritage site legible to a global audience.

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Brand: Menghao Zeng Design Type: Brand Identity Category: Graphic

Xuannao Master Cha

Xuannao Master Cha is a brand identity created for a Chinese sparkling tea brand. The logo shows a panda practicing Chinese Qi Gong beneath the character for Qi, written in bright orange calligraphy. The panda figure, named Da Qi Xia, has a dignified expression and suggests heroism and a lively spirit. These qualities are linked to the bubbles in the tea. The calligraphy and the panda root the brand in Eastern culture and make the drink familiar to local consumers. The logo has no fixed size, so its poses and scale can be adapted to each application.

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Brand: Meng Shenhui Design Type: Brand Identity Category: Graphic

Remaking Art

Remaking Art is a brand identity created for a culture communication company. The logo joins the initial letters R and A into a symmetrical mark, connected by lines that suggest a reflection in water. A horizontal line recalls a scale and is kept from the earlier logo to express fairness and integrity. The visual system uses lines to divide printed materials, packaging and interior displays, so the same look is held across different sizes and materials. The design conveys symmetry, integration and renewal.

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Brand: Ying Gao Design Type: Brand Identity Category: Graphic

Taishun City

Taishun City is a brand identity designed for a city. The logo is built from lines that form the city name, creating a modern and minimal mark. The white space inside the logo is treated as an open area where different urban visual symbols can be shown. The mark can be adapted through changes in line and shape, so recognition remains strong across many applications. Vector formats allow the logo to be scaled to any size, from business cards to outdoor advertising. Printed brand materials use recyclable and biodegradable stock.

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